Key Performance Indicator (KPI)

Définition

A KPI is a metric chosen to represent progress toward a goal: revenue growth, retention, activation rate, burn multiple, or whatever the stage demands.

Comment cela se présente dans le financement

Fundraising decks lead with the two or three KPIs investors in the category actually benchmark, backed by clean definitions in the data room.

Questions fréquemment posées

Which KPIs do investors care about most?

Stage-dependent: retention and engagement early, ARR growth and net revenue retention at seed and Series A, efficiency metrics throughout.

What is a vanity metric?

A number that grows without indicating business health, like cumulative downloads; investors discount decks built on them.

Mettez ce terme en pratique

Les définitions ne gagnent des négociations que lorsque vous y êtes. Trouvez les investisseurs qui financent votre étape et commencez la conversation.

Parcourir la base de données des investisseurs