Strategic Investor
정의
A strategic investor invests for business synergies (partnerships, product integration, eventual acquisition) in addition to financial return, typically a corporation or its venture arm.
투자유치 시 활용 방법
Strategics can add distribution and credibility, but their terms deserve scrutiny: rights of first refusal or exclusivity can chill future acquirers.
자주 묻는 질문
When should I take strategic money?
When the strategic is a natural customer or channel and invests on clean, financial-investor terms without exclusivity or ROFRs on the company.
Do strategics lead rounds?
Sometimes at later stages; early on they more often follow a financial lead to avoid setting terms.