Zyper YC Application
Zyper went through Y Combinator in the Winter 2018 batch as a B2B company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.
- YC batch
- Winter 2018
- Industry
- B2BMarketing
- Team size
- 35
- Status
- Acquired
- Launched
- 2017
Founders
Amber AthertonFounder
What Zyper does
Zyper is a machine learning-led community marketing tool that enables brands to identify and engage with the top 1% of their social following, turning them from passive followers to active advocates. These brand fans create authentic and emotive content, scaling peer-to-peer advertising in a unique way by uplifting market voice, engagement and social conversion. Neither micro-influencers nor bloggers, brand fans are real, social-savvy consumers who influence their immediate peer group and immerse themselves in your brand ecosystem. We target them at scale to give you the equivalent reach of one influencer but with the value of repeat content, authenticity and higher engagement.
Zyper's YC application, reconstructed
Y Combinator application
Zyper, Winter 2018 batch. The real form questions, answered from public data.
- Founders2
- Company7
- Progress7
- Idea4
- Equity3
- Curious2
- Batch Preference1
Company
Zyper
Recreating social networks for brands
We built a platform that uses machine learning to identify a brand's top 1% most engaged social followers and helps brands turn them into active advocates. Unlike typical influencer marketing, our product targets real fans who create authentic, relatable content, boosting peer-to-peer engagement and social conversions at scale.
We live in San Francisco, CA, and plan for the company to remain based here after YC.
San Francisco is where we have access to talent and our network of brands and partners. It's also the best place for fundraising and scaling in B2B marketing tech.
21 more answers in the full application
Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.
Frequently Asked Questions
Is this the real Zyper YC application?
No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from Zyper's public data (launch notes, founder backgrounds, product description). It shows how a company like Zyper would present itself to YC, not the text they submitted.
What YC batch was Zyper in?
Zyper was part of the Y Combinator Winter 2018 batch.
Who founded Zyper?
Zyper was founded by Amber Atherton.
What does Zyper do?
Recreating social networks for brands.
How do I read the full reconstructed application?
Create a free Round Funded account. The full 26-answer version of Zyper's application, and every other YC batch, is in YC Insights.
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