Mindbase

Mindbase YC Application

Winter 2022Active

Mindbase went through Y Combinator in the Winter 2022 batch as a B2B company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.

YC batch
Winter 2022
Industry
B2BMarketing
Team size
7
Status
Active
Launched
2022

Founders

  • Divij Goyal
    Divij GoyalFounder
  • Indrajeet Roy
    Indrajeet RoyFounder
  • Ankit Shrivastava
    Ankit ShrivastavaFounder

What Mindbase does

Mindbase is an AI avatar platform where we launch AI avatars of real human as well create artificial entities and grow them on Instagram/Youtube like a influencer using AI content strategies. We give each AI influencer its own email, phone number and WhatsApp account so they can build deep relationships like a human creator would. Already, generating over 5m+ daily views with just a network of 10+ AI influencers. Our business model is simple: brands pay us between $1,000 to $4,000 per month per AI influencer. One of our brand partners generated $45,000 in sales from a $3,000 spend, achieving a 15X ROAS. We believe this is just the beginning.  We can generate $20,000 annually per AI influencer. With just 5000 AI influencers we can quickly scale to $100 million ARR business.  To put that in perspective: there are over 400 million regular human influencers globally. Even if we just target a fraction of the market, it’s a massive thing. Our team is the key to making this happen. We're alumni of IIT and repeat founders. Previously, built TradeX, a prediction market platform, scaled that to $40 million in monthly trading volume with 5 million users. That success was driven by our trend tracking system & influencer partnerships, the very same expertise we're now using to build Mindbase.

Mindbase's YC application, reconstructed

Y Combinator application

Mindbase, Winter 2022 batch. The real form questions, answered from public data.

  1. Founders2
  2. Company7
  3. Progress7
  4. Idea4
  5. Equity3
  6. Curious2
  7. Batch Preference1

Company

Company name

Mindbase

Describe what your company does in 50 characters or less.

AI influencers that create content, engage fans

What is your company going to make? Please describe your product and what it does or will do.

We build AI avatars that act like human influencers on Instagram and YouTube. These AI influencers create content, respond to fans via email, phone, and WhatsApp, and grow their followings autonomously using AI-driven content strategies. Brands pay us to sponsor these AI influencers and reach audiences efficiently.

Where do you live now, and where would the company be based after YC?

We live in San Francisco and are distributed remote; after YC we'll remain based in San Francisco with a remote team.

Explain your decision regarding location.

San Francisco has the best access to AI talent and customers in marketing tech. Our founders live here, and the remote setup lets us scale without losing local advantage.

21 more answers in the full application

Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.

Frequently Asked Questions

Is this the real Mindbase YC application?

No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from Mindbase's public data (launch notes, founder backgrounds, product description). It shows how a company like Mindbase would present itself to YC, not the text they submitted.

What YC batch was Mindbase in?

Mindbase was part of the Y Combinator Winter 2022 batch.

Who founded Mindbase?

Mindbase was founded by Divij Goyal, Indrajeet Roy, Ankit Shrivastava.

What does Mindbase do?

Build AI influencers that autonomously create content, engage fans…

How do I read the full reconstructed application?

Create a free Round Funded account. The full 26-answer version of Mindbase's application, and every other YC batch, is in YC Insights.

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