Hogaru YC Application

Winter 2017Active

Hogaru went through Y Combinator in the Winter 2017 batch as a Consumer company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.

YC batch: Winter 2017
Industry: ConsumerHome and Personal
Team size: 746
Status: Active
Launched: 2016

Founders

Gonzalo UcarFounder/COO

What Hogaru does

Hogaru provides professional cleaning and maintainance services to homes and micro businesses in Latin America. Differently from marketplaces, we employ directly our cleaners, to foster retention and quality of service.

Hogaru's YC application, reconstructed

Y Combinator application

Hogaru, Winter 2017 batch. The real form questions, answered from public data.

Founders2
Company7
Progress7
Idea4
Equity3
Curious2
Batch Preference1

Company

Company name

Hogaru

Describe what your company does in 50 characters or less.

Tech-enabled home services platform in Latin America

What is your company going to make? Please describe your product and what it does or will do.

We built a platform that connects customers in Latin America to professional cleaning and maintenance services. Unlike typical marketplaces, we directly hire and manage our cleaners. This lets us maintain quality, improve retention, and create a consistent experience for homes and micro businesses.

Where do you live now, and where would the company be based after YC?

We live and work in Bogotá, Colombia. After YC, the company would continue to be based here.

Explain your decision regarding location.

Bogotá is where we understand the market deeply and have built our initial user base. We're rooted in this region and want to grow Hogaru in Latin America, where demand for reliable home services is high and underserved.

21 more answers in the full application

Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.

See full application

Frequently Asked Questions

Is this the real Hogaru YC application?

No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from Hogaru's public data (launch notes, founder backgrounds, product description). It shows how a company like Hogaru would present itself to YC, not the text they submitted.