Embrace YC Application

Summer 2019Active

Embrace went through Y Combinator in the Summer 2019 batch as a B2B company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.

YC batch: Summer 2019
Industry: B2BEngineering, Product and Design
Team size: 62
Status: Active
Launched: 2019

Founders

Eric FutoranFounder and CEO
Fredric NewbergFounder

What Embrace does

*S19 and YCG F21* Engineering teams shouldn’t be in the dark when it comes to the performance of their web and mobile apps and user experiences. With our industry-leading observability technology, Embrace aims to give SRE and DevOps teams better insight into what matters most - their users - by tying performance data to backend observability insights. As the only user-focused, use-focused observability solution built on OpenTelemetry, Embrace delivers crucial insights across both DevOps and frontend teams to illuminate real customer impact - not just server impact - to deliver the best app experiences. Customers like The New York Times, Marriott, Warby Parker, Masterclass, Home Depot, and Cameo love Embrace’s observability platform because it makes extremely complicated and voluminous data actionable.

Embrace's YC application, reconstructed

Y Combinator application

Embrace, Summer 2019 batch. The real form questions, answered from public data.

Founders2
Company7
Progress7
Idea4
Equity3
Curious2
Batch Preference1

Company

Company name

Embrace

Describe what your company does in 50 characters or less.

Modern user-focused observability built on OpenTelemetry

What is your company going to make? Please describe your product and what it does or will do.

We build a user-focused observability platform that ties app performance data directly to user experience. Our product helps engineering, SRE, and DevOps teams understand real customer impact by combining frontend and backend data using OpenTelemetry standards.

Where do you live now, and where would the company be based after YC?

We live in Los Angeles and operate remotely. After YC, we plan to remain based in Los Angeles while continuing remote work.

Explain your decision regarding location.

Los Angeles combines a strong engineering talent pool with a good quality of life. We want to maintain our current base where we already have a team and infrastructure and avoid unnecessary disruption.

21 more answers in the full application

Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.

See full application

Frequently Asked Questions

Is this the real Embrace YC application?

No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from Embrace's public data (launch notes, founder backgrounds, product description). It shows how a company like Embrace would present itself to YC, not the text they submitted.