Tenjin YC Application

Summer 2014Acquired

Tenjin went through Y Combinator in the Summer 2014 batch as a B2B company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.

YC batch: Summer 2014
Industry: B2BMarketing
Team size: 30
Status: Acquired
Launched: 2014

Founders

Christopher FarmFounder/CEO
Amir ManjiFounder/Head Barista

What Tenjin does

We're a mobile attribution and analytics provider, focused on helping app developers, marketers, and publishers find and grow their users. We track a bunch of metrics such as ad spend, ad revenue, in-app purchase revenue, subscription revenue, retention, etc. We also have a data warehousing product that lets our customers directly query the data we've collected. Experts at mobile advertising, need help with handling all of this data and making a very technical front-end more user-friendly.

Tenjin's YC application, reconstructed

Y Combinator application

Tenjin, Summer 2014 batch. The real form questions, answered from public data.

Founders2
Company7
Progress7
Idea4
Equity3
Curious2
Batch Preference1

Company

Company name

Tenjin

Describe what your company does in 50 characters or less.

Mobile marketing analytics and infrastructure

What is your company going to make? Please describe your product and what it does or will do.

We build mobile attribution and analytics tools for app developers and marketers. Our product tracks metrics like ad spend, revenue from ads and in-app purchases, subscriptions, and retention. We also offer data warehousing so customers can query their data directly, making a complex data backend accessible to users.

Where do you live now, and where would the company be based after YC?

We live in San Francisco, and the company will be based here after YC.

Explain your decision regarding location.

San Francisco is where the mobile app and advertising ecosystem is concentrated. That's where our customers and partners are, and where we can recruit experienced engineers and marketers.

21 more answers in the full application

Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.

See full application

Frequently Asked Questions

Is this the real Tenjin YC application?

No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from Tenjin's public data (launch notes, founder backgrounds, product description). It shows how a company like Tenjin would present itself to YC, not the text they submitted.