eBrandvalue YC Application

Winter 2015Active

eBrandvalue went through Y Combinator in the Winter 2015 batch as a B2B company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.

YC batch: Winter 2015
Industry: B2BMarketing
Team size: 10
Status: Active
Launched: 2014

Founders

Ayse AkcuraFounder/CEO
Tolga AkçuraFounder

What eBrandvalue does

eBrandValue, Inc. is a Mountain View, CA-based company that acts as a BI platform for brands and leverages social data to forecast sales and provide competitive intelligence. Its unique proprietary algorithm essentially captures consumer behaviour and brand affinities using social data to identify the most effective profile changing events.    eBrandValue has become a de facto forecaster of sales in many industries by accurately predicting and reporting the real-time sales, ROI, brand performance and market share-impact of brands in comparison to all of their competitors. These predictions are confirmed by Nielsen’s ScanTrack, which once again emphasises the catalytic impact of next-stage intelligent social media analysis to sales strategy.  eBrandValue enables brands to measure the efficacy and ROI of their events and campaigns, and to track and analyse influencers within their industry. It also provides Meme-Based Netnographic Segmentation which reveals the dimensions that define a brand and encapsulate the nature of social media postings in the sector, thus allowing brands to track their positioning vis-à-vis competition in real-time.  eBrandValue recently graduated from Y Combinator’s Winter’15 batch, and received press coverage at VentureBeat. Additionally, eBrandValue was also showcased as part of the Start Up Academy during Cannes Lions as one of the ten globally selected startups that are currently disrupting the marketing/agency business.

eBrandvalue's YC application, reconstructed

Y Combinator application

eBrandvalue, Winter 2015 batch. The real form questions, answered from public data.

Founders2
Company7
Progress7
Idea4
Equity3
Curious2
Batch Preference1

Company

Company name

eBrandvalue

Describe what your company does in 50 characters or less.

Real-time Nielsen ratings for Brands

What is your company going to make? Please describe your product and what it does or will do.

We built a BI platform that tracks social data to forecast sales and give brands real-time competitive intelligence. It predicts brand performance and market share impact, confirmed by Nielsen's ScanTrack, letting marketers see which campaigns move sales and ROI instantly.

Where do you live now, and where would the company be based after YC?

We live in Mountain View, CA, and plan to base the company here after YC as well.

Explain your decision regarding location.

Mountain View is where we built our product and where our small team is based, so staying here keeps us close to our network and resources.

21 more answers in the full application

Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.

See full application

Frequently Asked Questions

Is this the real eBrandvalue YC application?

No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from eBrandvalue's public data (launch notes, founder backgrounds, product description). It shows how a company like eBrandvalue would present itself to YC, not the text they submitted.