butterfly & elephant
butterfly & elephant is a venture capital firm based in Cologne, Germany, focused on Pre-Seed to Series A startups in Consumer & Retail, Consumer Goods (CPG), and E-commerce & D2C. This profile covers its focus and how founders can get in front of it in 2026.
butterfly & elephant is the investment unit of GS1 Germany - Unlocking Potential for You.
- Investment focus
- Consumer & RetailConsumer Goods (CPG)E-commerce & D2CHealthcare & BiotechMobility & LogisticsSupply Chain & Logistics
- Investment stages
- Pre-SeedSeedSeries A
- Location
- Cologne, Germany
- Founded
- 2024
- Team size
- 1-10
- Portfolio companies
- 10+
- Latest deal on record
- July 2026
About butterfly & elephant
butterfly & elephant, serves as the Corporate Venture Capital arm of GS1 Germany, investing in early-stage startups. Our close link to GS1 keeps us at the forefront of six key themes: supply chain transparency, digital product passports, AI, customer experience, data for sustainability, and data for health. We invest across health, retail, consumer goods, e-commerce, and logistics.
Smart Capital, Smart Connections: In addition to investment capital, our startups benefit from access to exceptional networks, concrete application opportunities, and the support of a trusted partner.
The uniqueness of butterfly & elephant is the strong GS1 community from the consumer goods industry and retail, e-commerce and healthcare sectors - a network of over 97,000 companies in Germany and two million worldwide. We place great value on the entrepreneurial freedom of start-ups to further develop their product and growth strategy in a self-determined manner.
Source: the organization's public company profile.
How to pitch butterfly & elephant
The founders who hear back from butterfly & elephant lead with traction and a clear ask that matches its stage, not a generic mass email. Build a targeted, verified list, write a personalized note, and track who opens it, all in one place.
Connect with butterfly & elephant
About this profile
This profile is part of Round Funded, an investor database and outreach platform for founders. It covers 60,000+ active VCs, angels, family offices and accelerators with verified contacts, lets you send pitches from your own Gmail, and includes a free Data Room for your raise. How this data is built.
Cite this page
Round Funded. "butterfly & elephant." Round Funded investor database, updated October 19, 2026.
Stable URL, it will not change: https://www.roundfunded.com/en/vc/butterfly-elephant
Frequently Asked Questions
What does butterfly & elephant invest in?
butterfly & elephant focuses on Consumer & Retail, Consumer Goods (CPG), E-commerce & D2C, and Healthcare & Biotech. Match your sector and stage before reaching out, then find similar active investors on Round Funded.
What stage does butterfly & elephant invest at?
butterfly & elephant focuses on Pre-Seed to Series A rounds. Lead with traction that fits the stage when you reach out.
Is butterfly & elephant actively investing?
Yes. Round Funded's research found that butterfly & elephant has made a new investment or run a new cohort since 2024, and its latest deal on record is from July 2026. Reach out with a personalized pitch that fits its stage and focus, then track who opens it.
Where is butterfly & elephant based?
butterfly & elephant is based in Cologne, Germany. You can reach out from anywhere with a pitch that matches its focus.
How do I contact butterfly & elephant?
Unlock a verified email for butterfly & elephant and reach out with a personalized pitch on Round Funded. We show only deliverable contacts, so your outreach does not bounce.
What is Round Funded?
Round Funded is an investor database and outreach platform for startup founders. It lists 60,000+ active investors with verified contacts, filtered to recent investment activity, and lets founders send personalized pitches from their own Gmail, track replies, and share a free Data Room. Round+ starts at $99 per month with a 3-day trial.