Craig Follett

Active Investor

Co-Founder & Chief Executive Officer

Toronto, Canada

Craig Follett, Co-Founder & Chief Executive Officer is an active investor based in Toronto, Canada. This profile covers what Craig Follett backs, at which stage, and how founders can reach out in 2026.

Mr. Craig Follett is a Co-Founder & serves as Chief Executive Officer at Peggy. Mr. Follett serves as Advisor at Crescendo. He is an Angel Investor. He serves as a Board Member of CALA, a Board Member of Guild, and an Advisor at Freshline. He is an advisor, and/or board member at companies including ada.cx + ca.la + guild.host + freshline.io and a Limited Partner in multiple VC funds. He co-founded and served as Chief Executive Officer at Universe Collaborative Lifestyle, which was acquired by Live Nation Entertainment NYSE: LYV (Ticketmaster) in 2015. Following the acquisition, he grew the business by 30x (and the team by 3x), and expanded to the UK, Europe, Australia, and Asia before leaving the company in 2019.. He spent three years as a Consultant at BCG where he focused on TMT, building a deep understanding of the social media landscape and marketing and investment strategies. Prior, he worked as an Investment Banking Analyst at Credit Suisse's tech group in San Francisco, focusing on the internet sector. At Universe, he led fundraising from angel and VC investors, led the company's strategy, executed a successful pivot (from sharing economy marketplace - a ticketing company), oversaw the company's acquisition of its universe.com domain name, led product development resulting in (among other innovations) the launch of four iOS and Android apps and the company's embeddable widget, defined and grew the marketplace's LTV: CAC ratio, bringing Universe from concept - launch - growth. He expanded the business from Canada to the USA, UK and Europe, Australia, and ultimately to Asia. He is a classically trained software engineer and business analyst, with hands-on experience at BCG, and Credit Suisse and in product development and software engineering roles. He advised tech companies on M&A and corporate finance while at Credit Suisse's technology investment banking group in San Francisco. At BCG, He advised tech companies on strategy & operations, in Canada, the US, Italy, and Austria. He obtained a Honors Business Administration degree in Business Administration and a BS (Bachelor of Science) in Engineering Science from the University of Western Ontario.

Investor type: Angel
Stages: Early Stage VentureLate Stage Venture
Invests in: SaaS & Enterprise
Location: Toronto, Canada
Typical check: $3.8M
Past investments: 2

Notable investments

Ada SupportFreshline

How to reach Craig Follett

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Frequently Asked Questions

What does Craig Follett invest in?

Craig Follett invests in SaaS & Enterprise, typically at Early Stage Venture and Late Stage Venture. Match your sector and stage, then reach out with a personalized pitch.