Application YC di Aisle50

Summer 2011Acquired

Aisle50 ha partecipato a Y Combinator nel batch Summer 2011 come azienda Consumer. Sotto: cosa fa l'azienda, chi l'ha fondata e la sua application a YC, ricostruita domanda per domanda nel form reale di YC.

Batch YC: Summer 2011
Settore: ConsumerHome and Personal
Dimensione team: 11
Stato: Acquired
Lanciata: 2012

Founder

Riley ScottFounder/co-CEO
George KorsnickFounder/CTO
Christopher SteinerFounder

Cosa fa Aisle50

Aisle50 came out of the summer 2011 class at Y Combinator, the Silicon Valley accelerator. Aisle50 builds CPG and retailer campaigns aimed to get both banner and brand incremental shoppers, bigger share and valuable brand messaging to consumers. Our product has a two-year track record of producing baskets that are 30% larger for our retailers. We also give our retailer partners incremental trips that, in the past, they would have lost to competitors. Aisle50 content, because much of it is in the form of offers that are paid for through Web or Mobile, compel the consumer to head to the store sooner rather than later. Everybody wins: We drive trips to stores, new customers to CPGs and big discounts to consumers.

Application YC di Aisle50, ricostruita

Domanda per Y Combinator

Aisle50, batch Summer 2011. Le vere domande del form, risposte da dati pubblici.

Founders2
Company7
Progress7
Idea4
Equity3
Curious2
Batch Preference1

Company

Company name

Aisle50

Describe what your company does in 50 characters or less.

Grocery deals.

What is your company going to make? Please describe your product and what it does or will do.

We build digital campaigns for consumer packaged goods and retailers that deliver offers directly to consumers through web and mobile. Our product drives shoppers to stores faster, increases basket sizes by about 30%, and generates incremental trips that retailers would otherwise lose.

Where do you live now, and where would the company be based after YC?

We live in Chicago, IL, and the company is based there after YC.

Explain your decision regarding location.

Chicago is our home and where we have deep connections with retailers and CPGs. It has a strong consumer goods ecosystem that fits well with what we're building.

21 risposte in più nell'application completa

Founders, Progress, Idea, Equity, Curious, Batch Preference sono nella versione completa. Crea un account gratuito per aprirla in YC Insights, accanto a ogni altro batch YC.

Vedi domanda completa

Domande Frequenti

Questa è l'application YC reale di Aisle50?

No. Y Combinator mantiene private le application inviate. Questa è una ricostruzione: le domande del form YC reale, a cui si è risposto usando i dati pubblici di Aisle50 (note di lancio, background dei founder, descrizione del prodotto). Mostra come un'azienda come Aisle50 si presenterebbe a YC, non il testo che hanno inviato.