flexEngage

Aplicación YC de flexEngage

Winter 2016Acquired

flexEngage pasó por Y Combinator en el batch Winter 2016 como una empresa de B2B. Abajo: qué hace la empresa, quién la fundó y su aplicación a YC, reconstruida pregunta por pregunta en el formulario real de YC.

Batch YC
Winter 2016
Industria
B2BRetail
Tamaño del equipo
25
Estado
Acquired
Lanzado
2015

Fundadores

  • Tomas Diaz
    Tomas DiazFounder/CEO
  • Jay Patel
    Jay PatelFounder

Lo que hace flexEngage

flexEngage helps retailers personalize post-purchase communications, like receipts, to better engage their most committed customers and drive additional sales. Amazon is destroying traditional retailers with their data and software because most retailers can't afford to build it on their own. So instead, retailers resort to wasting billions of dollars on ineffective marketing like Facebook ads to try and compete, while ignoring their most effective marketing channel, post-purchase communications. flexReceipts provides retailers with Amazon-like software for their trillions of post-purchase communications, by turning static messages into a personalized marketing medium. We have a powerful data network effect; creating the world’s largest database of consumers’ shopping behavior currently at 300 million transactions and 47m unique consumer profiles. Other important information: - Our consumer database will replace the need for Nielsen, IRI, and Traqline - A $130b industry. - We're at $2.4m ARR, - Deployed in 11k stores nationwide by amazing brands like Under Armor, Michael Kors, Oakley, and GNC. - Contracts range from $25 - $500k yearly, recurring - with the majority being 3-year contracts. - Avg retailers you have never heard about, like Shoe Carnival and DXL, each represent $100k yearly recurring contracts for us. - We've run an efficient company while we found PMF. $2m still in the bank, $85k monthly burn.

Aplicación YC de flexEngage, reconstruida

Solicitud de Y Combinator

flexEngage, batch Winter 2016. Las preguntas reales del formulario, respondidas con datos públicos.

  1. Founders2
  2. Company7
  3. Progress7
  4. Idea4
  5. Equity3
  6. Curious2
  7. Batch Preference1

Company

Company name

flexEngage

Describe what your company does in 50 characters or less.

Dynamic post-purchase retail communications

What is your company going to make? Please describe your product and what it does or will do.

We built flexReceipts to turn static retail receipts into personalized, data-driven marketing messages. Our software helps retailers like Under Armour and Michael Kors engage customers post-purchase and drive more sales by using transactional communications as a marketing channel.

Where do you live now, and where would the company be based after YC?

We live and operate in Orlando, FL and plan to continue basing the company there after YC.

Explain your decision regarding location.

Orlando is where we built our early traction and relationships with retail clients. Staying here keeps costs low and lets us focus on product and customers rather than relocating.

21 respuestas más en la aplicación completa

están en la versión completa. Crea una cuenta gratuita para abrirla en YC Insights, junto a cada otro batch de YC.

Preguntas Frecuentes

¿Es esta la aplicación YC real de flexEngage?

No. Y Combinator mantiene privadas las aplicaciones enviadas. Esta es una reconstrucción: las preguntas reales del formulario de YC, respondidas a partir de los datos públicos de flexEngage (notas de lanzamiento, antecedentes de fundadores, descripción del producto). Muestra cómo una empresa como flexEngage se presentaría a YC, no el texto que enviaron.

¿En qué batch de YC estuvo flexEngage?

flexEngage formó parte del batch Winter 2016 de Y Combinator.

¿Quién fundó flexEngage?

flexEngage fue fundado por Tomas Diaz, Jay Patel.

¿A qué se dedica flexEngage?

Dynamic transactional communications for physical stores to help…

¿Cómo leo la aplicación completa reconstruida?

Crea una cuenta gratuita de Round Funded. La versión completa de 26 respuestas de la aplicación de flexEngage, y de cada otro batch de YC, está en YC Insights.

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