Wildcard YC Application

Winter 2025Active

Wildcard went through Y Combinator in the Winter 2025 batch as a B2B company. Below: what the company does, who founded it, and its application to YC, reconstructed question by question in the real YC form.

YC batch: Winter 2025
Industry: B2BEngineering, Product and Design
Team size: 1
Status: Active
Launched: 2025

Founders

Kaushik MahorkerFounder

What Wildcard does

Wildcard is the AEO and GEO platform designed specifically for e-commerce and retail brands. We help merchants improve visibility across AI search and AI shopping platforms like ChatGPT, Google AI Overviews, Gemini, and Amazon Rufus. Wildcard tracks how brands, categories, collections, and SKUs appear across AI search results, identifies visibility gaps, and turns those insights into actions. We use AI agents to enrich product data, generate SEO, AEO, and GEO content, create collection and comparison pages, build FAQs, and improve off-site discoverability across Reddit, YouTube, blogs, and other sources. As AI shopping evolves, Wildcard is building the infrastructure brands need to win in agentic commerce, including support for emerging standards like the Agentic Commerce Protocol (ACP) and Universal Commerce Protocol (UCP).

Wildcard's YC application, reconstructed

Y Combinator application

Wildcard, Winter 2025 batch. The real form questions, answered from public data.

Founders2
Company7
Progress7
Idea4
Equity3
Curious2
Batch Preference1

Company

Company name

Wildcard

Describe what your company does in 50 characters or less.

AEO/GEO for E-Commerce and Retail

What is your company going to make? Please describe your product and what it does or will do.

We built Wildcard to help e-commerce and retail brands see how their products, categories, and collections show up across AI-powered shopping and search platforms like ChatGPT, Google AI Overviews, Gemini, and Amazon Rufus. Our platform tracks visibility gaps, suggests SEO, AEO, GEO content, and uses AI agents to generate FAQs, comparison pages, and improve discoverability on Reddit, YouTube, blogs, and more. We are also building infrastructure to support upcoming standards like Agentic Commerce Protocol and Universal Commerce Protocol to help brands win in AI-driven commerce.

Where do you live now, and where would the company be based after YC?

We live in San Francisco, CA and Wildcard is based here and will remain here after YC.

Explain your decision regarding location.

San Francisco is where we live and work, and it's where a lot of e-commerce, AI, and retail tech development happens. Being here keeps us close to our customers and partners.

21 more answers in the full application

Founders, Progress, Idea, Equity, Curious, Batch Preference are in the full version. Create a free account to open it in YC Insights, next to every other YC batch.

See full application

Frequently Asked Questions

Is this the real Wildcard YC application?

No. Y Combinator keeps submitted applications private. This is a reconstruction: the real YC form questions, answered from Wildcard's public data (launch notes, founder backgrounds, product description). It shows how a company like Wildcard would present itself to YC, not the text they submitted.